War usually brings with it, shortages and rationing. On November 29, 1942, coffee was added to the list of rationed items in the United States. Now, people can live without some things, but I would think that coffee would be a really hard item to add to that list. The coffee production in Latin America was at a record, but it made no difference, the increasing demand from military and civilian sectors, along with the pressing needs of shipping for other wartime efforts, necessitated the restriction of its availability.
The truth is that scarcity or shortages were seldom the cause of rationing during the war. Rationing was typically implemented for two main reasons…to ensure an equitable distribution of resources and food to all citizens and to prioritize military needs for certain raw materials in light of the current emergency.
At first, the restriction on the use of certain items was voluntary. People were simply asked to cut back. The problem is that voluntary cutting back seldom works. Also, President Roosevelt initiated “scrap drives” to collect discarded rubber items like old garden hoses, tires, and bathing caps, especially after Japan seized the Dutch East Indies, a key rubber supplier for the United States. These collected items could be exchanged at gas stations for a penny per pound. In the early stages of the war, patriotism and the eagerness to support the war effort was enough.
As US shipping, including oil tankers, became increasingly susceptible to German U-boat attacks, gasoline was the first commodity to be rationed. In seventeen eastern states, car owners were limited to three gallons of gasoline weekly beginning in May 1942. By year’s end, rationing had expanded nationwide, with drivers required to affix ration stamps to their car windshields. Things like butter, were reserved for military use, and so were also rationed. Also limited were coffee, sugar, and milk. In fact, approximately one-third of all food typically consumed by civilians was rationed during the war at some point. We had to make sure our troops had what they needed. They were fighting for our freedom, and we would sacrifice so they could have what they needed. The American people were determined and willing. Of course, that didn’t stop the black market from becoming a source for rationed items, selling goods at prices above those set by the Office of Price Administration to Americans who could afford the marked-up costs. Nevertheless, certain items were removed from the rationing list ahead of time; coffee became available in July 1943, but sugar remained rationed until June 1947.
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